Taking B Corp to the next level

1:45 PM – 3:00 PM | Ballroom

During this all-attendee session we will discuss timely opportunities for B Corp leaders to advance a more inclusive, sustainable economy and society. This facilitated session is focused on exploring collective action, including collaborations and advocacy efforts. We’ll hear about exciting developments from B Lab and the wider B community, and together discuss connections and activities that will help us all take B Corp to the next level.

Panelists: Rachel Berdan + Kasha Huk (B Lab Canada), Isabelle Rayle-Doiron (Danone Canada), Michael Smith (IMPACT BRIDGE)

"Everyone's A Leader" - A video produced by Hobé Hosokawa Marketing.

Rachel BerdanRachel Berdan (B Lab Canada)

Rachel is Marketing and Communications Lead, Canada for B Lab. She’s on a mission to help more businesses do good, break down silos to build partnerships that create change, and tell stories that inspire action. Rachel is building the strategy and capacity to grow B Corp brand awareness and its Canadian identity. Over the past year, Rachel convened a dedicated group of Canadian B Corps to launch B Lab's first-ever national B Corp brand awareness campaign. Rachel has previously held various leadership roles with rTraction, a London, Ontario-based B Corp.  

Kasha HukKasha Huk (B Lab Canada)

Kasha is Country Manager, Canada for B Lab. She is leading the national team and working to build the B Corp movement across Canada. Her background includes strategic development and project management experience in Canada and overseas, including with multi-stakeholder groups to enact social change and build stronger communities. Prior to joining B Lab, Kasha worked with Toronto-based B Corp, Public Inc.  

Isabelle Rayle-DoironIsabelle Rayle-Doiron (Danone Canada)

Isabelle Rayle-Doiron is General Secretary at Danone Canada, the country’s largest consumer-facing certified B Corporation. Isabelle Rayle-Doiron has over 20 years of international experience in the areas of legal and corporate affairs. Isabelle joined Danone in 2013 and as General Secretary for Canada, she leads the team in charge of Legal & Regulatory Affairs, Compliance, Governmental Affairs, Sustainable Development, Scientific Affairs, as well as Internal and External Communications. 

Michael SmithMichael Smith (IMPACT BRIDGE)

Michael Smith is Chief Impact Officer of IMPACT BRIDGE. His purpose is to empower leaders to grow high-impact impact brands for thriving people and planet. He works with leaders of B Corps and other purpose-driven organizations, acting as a strategic advisor, coach and trainer to grow brand purpose, value and impact.